Travel Solutions

BRIEF

Profile building to grow market share and promote Travel Solutions as a leading local tour operator and specialist in a range of sporting and leisure breaks throughout Europe

RESPONSE

PR campaign to promote company’s product range and brochure launches through editorials in NI newspapers and travel trade press, plus GB travel trade press. Raising company profile through people profiles, competitions for travel agents, product and brochure launches and publicising their own awards wins

RESULTS

Travel columns in Belfast Telegraph and Sunday Life and local regional press in NI and RoI to promote latest holiday deals / leisure breaks. Province-wide competition for travel agents. Travel Solutions own industry award publicized through NI daily and regional press.    Helped further establish the company as market leader