Serious client Colin Turkington fronts road safety radio campaign

Colin Turkington, British Touring Car Champion 2009, and DoE ambassador for Road Safety, is fronting a radio campaign to reduce the number of deaths and serious injuries on the road in Northern Ireland.

The radio campaign is running in conjunction with the DoE’s ‘Crashed Lives’ television campaign, which features Colin in a 50-second television advert, highlighting  the dangers of speeding on public roads. The DoE’s national TV campaign, which also features accounts of true-life tragedies,  aims to reduce the number of deaths and serious injuries on the roads by increasing awareness of the devastating effects of speeding on public roads.

Click here to listen to Colin’s radio campaign: DOE CRASHED LIVES-CHAMPION ADVICE