Blog

Never Monday pop up apartment causes a stir

The Never Monday branded pop up apartment is causing quite a stir thanks to a high profile marketing campaign that included advertising, guerilla marketing and extensive PR. Our team has been working flat out on the PR of this innovative new scheme planned for Belfast. Perhaps you’ve seen the evidence of our work in press, [...]

Awards’ shortlistings

Great to celebrate the shortlisting of one of our longest standing clients in two major awards. The Patton Group, who are one of Ireland’s largest construction companies got news this week they had been shortlisted for Green Company of the Year and Best Environmental Project of the Year in the UTV/Business Eye Awards and also [...]

Heavenly Tasty new option for kids at Supervalu

We’re delighted to share the great news that our client Heavenly Tasty Organic’s new range of weaning purees will be on sale this week in the frozen section of all Supervalu stores in Northern Ireland. Well done to Shauna for showing hard word and dedication to get this excellent product to the shelves. We are [...]

Some inspiration for developers of starter homes in UK

If you’ve been wondering how you get more use out of that ‘box’ room have a watch at this little video.  It features the work of a Hong Kong architect who knows how to get the most out of a limited space.  Maybe if someone could use the same principles in Northern Ireland we could [...]

Laying foundations of major housing campaign

We spent most of today working on a major promotional campaign for an exciting new residential development in Belfast. The properties are pretty close to being unique in their style – and we’re going to have some fun promoting them! Watch out for more info in the next few weeks.

Swedish assignment

For those who thought the only good thing to have come out of Sweden was Abba we’ve got news for you – they make great windows too! We’re delighted therefore to have been engaged to design and roll out a comprehensive marketing programme for premium window company, Swedish Window Systems. The work will involve a [...]

Major brand project underway

It’s been great to have been part of the planning for a re-brand of one of Northern Ireland’s largest companies. We’re already thinking ahead to the internal and external roll out of the new identity which is planned for 2012. Watch this space.

Big week ahead

It’s a big week for the Serious team. Several really exciting meetings and lots of profile building / planning work for our clients. Roll on Mon.

Belmore Court – a cool spot

Great think-tank / planning meeting with Terry and team at Belmore Court and Motel. What a great product. Accommodation stunning.

Busy week at Stormont

We’ve been busy working on a strategically significant client brief for an organisation in the food and drink industry in NI. It’s been gratifying to see local MLAs being prepared to go out of their way to assist local companies overcome the bureaucracy that can often prevail in our local decision-making processes.