BRIEF Launch PART TWO – a new branding and graphic design company created by Ian Bennington who for 31 years was one of the main driving forces behind the now de-merged Triplicate Design.

RESPONSE We quickly established the brand story for PART TWO and, within a very short period of time, got to work creating a number of business profiles and news stories promoting the fact that one of Northern Ireland’s best known branding experts had launched a new company which was to be based in The Meter House within Belfast’s historic Gasworks’ site.

RESULTS We achieved blanket coverage across all the main daily newspapers and specialist business journals in Northern Ireland as well as a host of online business and news portals, thereby ensuring the business got off to the best possible start.