If you’d like the competitive advantage of a carefully planned image and reputation strategy then it’s time to get SERIOUS.


Traditional PR agencies call themselves ‘big’ or ‘small’.

We are a new breed of ‘right-size’, ‘right-media’ agency with big talent.


Get heard above the chatter. Be seen amongst the crowd.

Original thinking is at the heart of everything we do. We cut through the clutter with insightful, incisive creative solutions.

Working with SERIOUS has been a pleasure…

Lisa Boyd, Marketing Director, Cleaver Fulton Rankin, Belfast


To see what we can do for you, please give us a call on 028 9091 8336

Out of the Ordinary

Why hire an off-the-shelf PR firm when you can choose a custom-built marketing agency?

PR is in our blood. It’s the industry our core team is drawn from and as you’d expect we offer the full range of PR advice, management and implementation. But we don’t stop there. No matter what your marketing brief, we can build the perfect team to deliver your requirements and exceed your expectations.

  • Corporate / B2B PR (online and offline)

    Is your business seeking to develop or defend a corporate reputation or wishing to position itself in front of other businesses? Our corporate team has the experience, ideas and contacts to help you deliver on your goals. Call us today to find out more.

  • Consumer / Brand PR (online and offline)

    Launching a new product? Or perhaps you want to create front of mind consumer awareness of your product or service? Our crack consumer team can provide you with the solutions. Call us today to find out more.

  • Branding & Design

    What does your brand say about your company? We work with market-leading brand experts to deliver creative and impactful solutions for companies and organisations of all sizes in all sectors

Latest Case Studies

We've a long track record of delivering outstanding results for a variety of companies - from start-ups to SMEs and bigger companies to PLCs. Give us a call to see how we can help your business reach its objectives.

Case Studies by category

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Latest News

Keep up to date with a sample of our latest press releases

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To know us is to refer us. We come personally recommended. Virtually every client we work with initially approached us because of the recommendation of another. It’s the most sincere endorsement possible, trusting their reputation on our ability to deliver.

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SERIOUS players

The SERIOUS team comprises a unique blend of professionals at the top of their game. Our 'right size' model provides the flexibility to grow in line with the requirements of a brief. We supplement our core team with a range of experts from the worlds of graphic design, branding, advertising, web and digital media,

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    David McCavery

    Founder / MD

    David McCavery leads a team of specialist PR & Marketing consultants and delivers hands-on advice to a number of clients with strong links on both sides of the border and throughout Britain. A former journalist he is one of the most experienced PR experts in Northern Ireland. With specialisms in strategic planning and media strategy David is known for his can-do attitude, resourcefulness and commitment to deliver.

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    Nigel Tilson

    Associate Director

    Nigel is a classic poacher turned gamekeeper with outstanding professional credentials. He’s a former regional newspaper editor and Group Business Editor of Belfast Telegraph and Sunday Life. He has had successful stints in the BBC and the Northern Ireland Tourist Board. For three years he was Stena Line’s UK Communications Manager and prior to joining SERIOUS he was Communications Director in a Belfast-based PR agency.

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    Andy Green

    Creative Director

    Andy Green is a world-leading expert on creative public relations, and has written seven books on innovation and brand communication, including ‘Creativity in Public Relations’, which have been translated into eight languages. He was voted ‘Outstanding PR Practitioner of the Year 2013/14′ by members of the CIPR in a UK-wide poll. His latest ebook ‘#PRredefined’ is at the heart of a global initiative to redefine the public relations profession.

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    Helen Carson

    Press & Media Relations

    Helen joined SERIOUS after a distinguished and varied career as a journalist, latterly as Property Editor of The Belfast Telegraph and a senior member of the paper’s small but highly productive Features’ team.  A polished writer with an eye for a story and Helen has an intimate knowledge of the way the media in the UK and Ireland operates and plays a key role providing editorial services as well as press and media relations’ services to a raft of SERIOUS clients.

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    Olivia Johnston

    Senior Associate

    Olivia is a seasoned PR professional who cut her teeth in some of Northern Ireland’s largest companies including Bombardier, Viridian and Translink.  Her role with SERIOUS involves managing several of our B2B clients in the professional services sector and supporting the Tesco account team.



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    Mary Jo Pearson

    Senior Associate GB

    Mary Jo has been there and done that. She has worked in one of the UK’s top consulting firms and has extensive experience of B2B Public Relations.  In her role as our GB-based consultant Mary Jo is integral to the delivery of effective campaigns for our B2B clients in Britain.

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Scottish Provident Building,

7, Donegall Square West, Belfast, BT1 6JH


+44 (0) 28 90 918336